Careers

Life after college — what can you do?

There are three primary employment segments in the sport industry: Performance, Production, and Promotion.

The sport performance segment has employment opportunities that include:

Working the finish line at the 2010
Cross Country National Championships

• intercollegiate athletic positions — athletic director, administrative assistant, assistant/associate athletic director, sports information director, facility manager, equipment manager, sports promotion, ticket sales, sport marketing
• campus recreational sports
• campus health and fitness
• professional sports positions — account executive, corporate sales manager, marketing assistant, media and public relations, marketing director
• United States Olympic Committee
• National Sport Governing Boards
• Special Olympics
• Senior Olympics
• State Games

The sport production segment has challenging opportunities such as:

• sales representative for sporting goods manufacturer
• sales representative for a sports equipment company
• manager of a retail sporting goods and apparel store
• accounts executive for a sporting goods retailer or wholesaler
• corporation employee services director, sales representative for a sport surfacing manufacturer and supplier

The sport promotion segment has the following interesting positions:

• marketing director
• special events marketing
• salesperson for a TV sports channel
• account executive for a sport management and marketing company
• account executive for a collegiate licensing company